Roadtrip: Palm Springs, CA Date Syrup, Desert Dinner Popups, and the tech tools of CPG brands

Discover emerging food & bev brands in Emerging Baked Goods, Sauces, Non-Alc Beverage, and more


September 22, 2024

Hey there and welcome back to Farm2Me. We help you discover the best CPG brands, emerging trends, and the tech stacks powering them.

We hope you are staying cool! This week we’re taking a roadtrip to Palm Springs, CA and have a new local food network to breakdown (Sam Cobb Date Farm) and Palm Springs Bottle Shop – the shop that stocks hundreds of Farm2Me makers made of small batch ingredients, so visitors can find and shop founder made products without having to be greenwashed by Ralph’s Murray’s Cheese Shops or Whole Foods. As well as a unique tool to discuss (Pod Pitch) how to get on more Podcasts by automating the onboard process, AI reach out to podcasts in your space, and get into 10+ podcasts per month.

Now, let’s get started 🛠️

Sam Cobb Date Farm like all great success story begins with a combination of certain elements: vision, tireless work ethic, lots of faith, a little bit of luck, and a healthy dose of audacity (AKA – stubbornness). These qualities basically describe Sam Cobb in a nutshell… if dates had shells. And while some would quantify success monetarily, my definition extends to anyone who has the courage and determination to transform their particular dream into reality. This is the story of Sam Cobb Farms, and if I do it any justice, I’m sure you’ll root for its continued success as well.

Following an unlikely path, all Sam ever wanted to be was a farmer. The closest he ever got was working for the Department of Agriculture, but the dream never left him. Sam would eventually encounter all the various date farms in the Palms Springs area (famously heralded as the date capitol of the US) because of his day job. That’s when the inspiration hit. All he needed was that final push to get started. When told by local farmers that it would be too hard to accomplish… well, that’s all the motivation Sam needed. So in 2002, and in his early 40s (along with the blessing and support of his wife; Maxine), Sam Cobb finally made good on that promise to himself. Visit Sam Cobb Date Farms to taste the best Small Batch Dates in the United States.

Made in Desert Hot Springs, CA

Founded by Sam Cobb in 2002

PodPitch

The best way to advertise isn't Meta or Google – it's appearing on podcasts your customers love.

PodPitch.com automates thousands of weekly emails for you, pitching your team as ideal guests.

Big brands like Feastables use PodPitch.com instead of expensive PR agencies.

Palm Springs Bottle Shop story began during the pandemic. Chris and David had relocated to Palm Springs from San Francisco and met up with friends Gillian and Sierra. While having drinks, they all started to lament over the lack of interesting wine/liquor shops in town, as well as the lack of access to LGBTQ+, BIPOC, and women small business owners. This is a larger issue that goes beyond Palm Springs.

Over the next few months, Palm Springs Bottle Shop began to explore options and developed the idea of a shop that featured those products.

In the spring of 2021, Palm Springs Bottle Shop were offered a space inside of a new retail experience, a modern department store called Mojave Flea Trading Post in downtown Palm Springs.

Palm Springs Bottle Shop currently have two locations in Palm Springs, one with a beer and wine tasting room. They carry more than 100 Farm2Me makers which they’ve found through other wholesale marketplaces over the years, have hosted events and partnered with Palm Springs Pride, the Palm Springs Art Museum, Desert X, GED Magazine, Brothers of the Desert, and many more. Check them out! Support them and hope they grow to be able to carry more makers.

In December 2023, Palm Springs Bottle Shop launched Low Dez Fest, a beer, wine, art, and music festival highlighting LGBTQ+, women, and BIPOC makers and creators. Hopefully we can work on events with them in the future, so keep a look out!

Get Your Team Booked on 3.8 Million Podcasts Automatically

The best way to advertise isn't Meta or Google – it's appearing on podcasts your customers love.

PodPitch.com automates thousands of weekly emails for you, pitching your team as ideal guests.

Big brands like Feastables use PodPitch.com instead of expensive PR agencies.

Gré Records and Coffee is a record store that has coffee. This women-owned business was started in 2016 by best friends Kelly Segre & Jamie, who loved the days of spinning records and hanging out at the local coffee shop. They decided to have the best of both worlds. It is in the Henry Frank Arcade across the street from the Hyatt Hotel Palm Springs.

Gré has transformed into a music lover’s paradise, offering a great selection of used records and books, art, performances, and coffee. With over 4,000 used records in stock, they are definitely more of a record store, although they sell coffee daily.

Get Your Team Booked on 3.8 Million Podcasts Automatically

The best way to advertise isn't Meta or Google – it's appearing on podcasts your customers love.

PodPitch.com automates thousands of weekly emails for you, pitching your team as ideal guests.

Big brands like Feastables use PodPitch.com instead of expensive PR agencies.

AI TOOLS

Tech tools powering the best DTC brands

Rebuy: AI-powered personalization for e-commerce (link)
Klaviyo: Email personalization with AI integrations (link)
Smartly.io: Personalize your Ads 100,000x with AI, per geography and customer use case (link)
Range.me: Meet 3 buyers free, and over 50,000+ emerging food buyers (link)
Okendo: Reviews & Loyalty based on paclaging, flavor, ingredients, CX, and more (link)
Fairing: Attribution Surveys to help make sense of customer intent blackholes (link)
Algolia: Personalized Search using AI for e-commerce (link)
Braze: Personalized Customer Profile Databases (CDP) (link)

THAT’S A WRAP

Stay Cute,
Garry & The Farm2Me Team 🌈

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